“Others brought money. We brought ingenuity and truth. And the truth is setting them free.” John Renouard, CEO, WHOlives
In a remote corner of Kenya, a quiet revolution is rewriting history—one that didn’t come from policy papers or awareness campaigns, but from truth spoken in whispers, courage lived out loud, and a movement that refused to give up. In this region, nearly 98% of girls were once subjected to Female Genital Mutilation (FGM)—a practice so deeply woven into community expectations that resistance was considered betrayal. It was also a pipeline to child marriage, poverty, trauma, and silence.
WHOlives has never just built machines. It has built solutions—bold, unconventional, and unstoppable. With that same tenacity and vision, WHOlives has now done what decades of conferences, multimillion-dollar campaigns, and global advocacy efforts could not: It has sparked the cultural rejection of FGM from within—right at the heart of one of the world’s most entrenched regions.
WHOlives has created an after-school club that teaches the truth behind the lies being told about female genital mutilation. And invested in a media campaign entitled, ‘Uncovering the Big Lie.’ Through radio ads and thousands of posters, the rising generation will learn the truth and end this practice for ever.
October 2025 was a big celebration with over 100 girls to recognize the progress we’ve made with ending FGM!